Sunday September 16th, 2007
Cold Calling Is a Waste of Time
… or so the man says.
I picked up some free MP3 audios from Frank Rumbauskas Jr. of NeverColdCall.com.
He teaches the cold calling doesn’t work. And yet, I’ve made it work before.
So I’m trying to think, what’s this Frank guy about? Is this just his marketing schtick so he can sell books and audios? Or does he have a leg to stand on?
Well the audios were enjoyable, but anything sounds good when there’s no other person to criticize it or reality to test it.
On the other hand, Stephan Schiffman is a man whose books I read years ago. I recently snatched up an excellent book of his with both hands, “Make It Happen Before Lunch”, for $12 at the neighbourhood used book store. Heck, I sat down then and there and read it for 40-minutes before they threw me out at closing so I had to buy it.
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Filed under: Marketing, Sales Books, Sales Techniques, Sales Theory
By Christoph Dollis at 7:36 PM |
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